restless interaction designer; hopeless romantic poet
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The LAB-Branding

The LAB-Branding

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CLIENT: 

SCHOOL OF VISUAL ARTS/

R/GA

 

INSTRUCTOR: 

ANNA FINE, SAMUEL

BREWTON

 

Skill

Branding

 

 

This project is to Building a new Museum experience system based on the chosen museum. my chosen museum is cooper Hewitt smithsonian design museum.  According to my design research. Users usually cannot get the whole picture of the 3D objects and they expect to see the objects from different angles. To solve this problem, we can take advantage of the interactive tablet in the museum. This led to thecreation of the idea: The LAB.

brand philosophy

Brand Guid

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Snake shape stroke as the major visual element in the brand.

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Logo based  Dynamic system as another major visual element in the brand.

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This is how the users will experience with the website.